Since ChatGPT launched in 2022, hundreds of AI writing tools have flooded the market. They each promise to revolutionize your content creation process. But the problem is, it’s overwhelming to know where to start. That’s why I spent weeks searching and reviewing various AI writing software to provide you with a list of the best tools that you can choose based on your needs.
Whether you’re a content marketer, blogger, or business owner, this guide has you covered. Below you’ll find 19+ AI writing tools, complete with their features, pricing breakdowns, and what users say about each tools.
Top AI writing tools at glance
| Tool | Best for | Starting price | Key features | Free plan |
|---|---|---|---|---|
| Jasper | Long-form content & marketing copy | $49/month | Brand voice customization, SEO mode, 50+ templates, team collaboration | No (7-day free trial) |
| Copy.ai | Marketing copy & social media | $49/month | 90+ templates, workflow automation, infobase for brand context | Yes (2,000 words/month) |
| Writesonic | SEO articles & blog posts | $20/month | AI article writer, SEO optimizer, fact-checking, bulk generation | Yes (10,000 words) |
| Rytr | Budget-friendly general writing | $9/month | 40+ use cases, 30+ languages, plagiarism checker, tone selection | Yes (10,000 characters/month) |
| Grammarly | Grammar checking & editing | $12/month | Real-time grammar/spelling, tone detection, plagiarism checker | Yes (basic features) |
| Sudowrite | Creative fiction writing | $19/month | Story development, character building, “write” and “rewrite” functions | No (free trial available) |
| Wordtune | Sentence rewriting & paraphrasing | $9.99/month | AI rewriting, tone adjustment, text expansion/shortening | Yes (10 rewrites/day) |
| ChatGPT (Plus) | Versatile writing assistant | $20/month | Custom instructions, web browsing, image generation, GPT-4 access | Yes (GPT-3.5 version) |
| Claude | Long-form content & analysis | $20/month | 200K token context, artifact creation, nuanced writing style | Yes (limited usage) |
| Frase | SEO content optimization | $15/month | Content briefs, SERP analysis, outline builder, keyword research | No (trial available) |
| Anyword | Performance-driven copy | $49/month | Predictive analytics, copy scoring, A/B testing, ROI tracking | Yes (limited features) |
| QuillBot | Paraphrasing & summarization | $8.33/month | 7 writing modes, grammar checker, summarizer, citation generator | Yes (limited features) |
| Hypotenuse AI | E-commerce product descriptions | $15/month | Bulk content generation, SEO optimization, product descriptions | Yes (trial credits) |
| Notion AI | Workspace-integrated writing | $10/month (add-on) | Integrated with Notion, brainstorming, editing, translation | No (requires Notion account) |
| Gemini Advanced | Google-integrated AI assistant | $19.99/month | Google Workspace integration, multimodal input (text/image), real-time information, code execution | Yes (basic Gemini) |
| Perplexity Pro | AI-powered research and citations | $20/month | Source citations, real-time web search, follow-up questions, research threads | Yes (limited searches) |
| Koala Writer | SEO article generation | $9/month | One-click SEO articles, SERP analysis, bulk generation, Amazon affiliate integration | Yes (limited articles) |
| DeepSeek | Affordable AI reasoning | $8/month | Advanced reasoning capabilities, coding assistance, multilingual support, API access | Yes (limited usage) |
| ContentBot | Automated blog workflows | $19/month | Blog automation, bulk processing, plagiarism checker, WordPress integration | Yes (limited features) |
Note: Prices shown are for annual billing and may vary. Features and pricing are subject to change.
How I tested these tools
Each AI writing tool on this list was tested for writing quality, ease of use, and SEO performance. I created blog posts, ad copy, and product descriptions to measure tone accuracy, factual consistency, and structure. To verify quality, I used Grammarly for grammar scoring, SurferSEO for content optimization, and GPTZero to check for originality.
I also cross-checked user experiences from G2, Trustpilot, and Reddit communities to confirm real-world reliability, speed, and customer support feedback. Tools were compared under similar conditions—same topics, word counts, and prompts—to ensure fairness.
This testing approach balances firsthand experience with verified user data, giving you a practical and trustworthy view of how each AI writing platform performs in real use, not just on paper.
1. Jasper AI
Best For: Marketing copy, branded content, and long-form SEO writing
Starting Price: $49/month
Free Plan: No (7-day free trial)
Pros
Cons
Jasper AI is the tool I rely on when I need marketing-focused content that matches a specific brand voice. It’s designed for businesses, agencies, and writers who manage multiple brands and want consistent tone across all content. I’ve used Jasper to create blog posts, landing pages, and ad copy, and its tone-control feature consistently produces content that sounds natural and on-brand.
Key features
- Brand Voice: Learns and replicates your writing style
- SEO Mode: Integration with SurferSEO for keyword optimization
- 50+ Templates: For blog posts, product pages, and ad copy
- Team Collaboration: Shared workspaces and version tracking
- Browser Extension: Write directly in Gmail, Docs, or WordPress
Performance scores (my testing)
- Writing Quality: 9/10
- Accuracy: 8/10
- Ease of Use: 8.5/10
- SEO Support: 9/10
- Value for Money: 8/10
Verdict
Jasper AI delivers high-quality marketing copy with minimal editing. It’s not the cheapest, but it’s the most reliable for consistent, branded content. I use Jasper when tone and conversion quality matter more than speed.
